The Key Features
IRAM stands for Indian radio audience measurement. It is an independent, professional and dedicated organization measuring radio audiences across India for the benefit of the advertisers, advertising agencies, and radio operators.
IRAM was set up by former Chairman of
IRAM is a totally independent organization.
IRAM is owned and controlled by seasoned industry professionals with international experience.
IRAM has a continuous programmed of innovation and development to meet its market’s needs.